Are you thinking that there’s nothing worth investing in online that could really make much money? Think again!
I just finished reading a story about two investers, Andrew Miller and Michael Zapolin, who purchased the domain name, Chocolate.com. After only two years, the domain name has already brought in revenue of $2 million. Miller and Zapolin expect the revenue potential to rise up to $100 million dollars.
Online Money Investment Equals Big Return…
Miller and Zapolin actually invested $300,000 dollars for the domain, Chocolate.com, but this was actually a fraction of what it could have cost them. A little patience and negotiation won them the prized name at a much cheaper rate. So, if you have some money to invest, domain names might be a worthy investment if done right. The key to taking domain names to an even higher revenue potential would perhaps be to get a little more creative with your domain names. Miller and Zapolin knew they could do much better with Chocolate.com than the current owner who had simply put up some ads and took in mere pocket change. The key for these investors was finding an anchor partner through Chocolatier magazine which provides the site with worthy content of articles and recipes about chocolate.
Domain Name Investing as a Career…
Miller and Zapolin have made a career through their company, Internet Real Estate Group, by buying top domain names that are not being used to their full potential at much cheaper rates through negotiations. Then, they turn these domain names into useful goldmines.
Create your Own Success Story…
So, consider domain names as a worthy investment if you have a little cash to invest and some time and energy to turn a squatting domain name into a potential “Cinderella” story. Note: Although millions of top dollar domain names have already been grabbed, you can also watch trends that are here to stay for the long haul. Grab some top keyword names related to these trends. For instance, a few years ago we’ve never even heard of ipods, digital cameras, mp3 players, etc. If you think online real estate might be your thing, take some time to educate yourself about domain name investing.
If you’d like to read the whole story about Miller and Zapolin, visit:
http://www.businessweek.com/magazine/content/07_26/b4040059.htm?chan=smallbiz_smallbiz+index+page_top+stories





