Entries from April 2008 ↓

Hello Moms, 

I’m giving away a FREE VIP Membership to TheIrresistibleWoman.com.

With a VIP Membership you gain access to all of the Free Membership areas:

1. BuildingYouUp™ Podcast,
2. Irresistible Wife™ Nuggets
3. BuildingYouUp™ Talk radio show archives, and
4. Some Irresistible Woman™ videos and articles.

PLUS!  You’ll Also Gain VIP Membership Advantage

1. VIP Members get access to all articles and all videos
2. Access to new content monthly
3. Exclusive access to VIP-only Irresistible Woman™ TeleClass ($37 Value)
4. Access to monthly VIP-only TeleClass is absolutely free for VIP Members
5. Access to recordings of the monthly VIP-only Irresistible Woman™ TeleClass ($17 Value)

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Simply Submit one comment to this blog post.  That’s it!

Extra Entry:  Blog about our giveaway and link to this post — and you’ll get an extra entry in our drawing. 

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Deadline for Entries:  Ends NEXT Friday, May 2nd, at 8 P.M.

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Are You An Irresistible Woman? Could your Irresistible Woman™ Quotient be better than it is? Click here to find out now

Do you have an interest in earning more income as an online tutor?

Online tutors are in great demand.  In some locations (such as small towns), it can be difficult to find tutors on certain subjects.  Being able to utilize resources online gives students and their parents an abundance of options.  Still, some people hesitate at hiring online tutors because they feel that they can’t provide the same level of service as they could if they were there in person.

Some students also learn better by hearing information rather than just reading text on a screen.  So how can online tutors overcome these obstacles?  By using a simple tool called video conferencing.

Video conferencing is the next best thing to being there and can increase income potential for online tutors. 

* Video conferencing allows tutors to utilize visual demonstrations to illustrate their points.  This is a huge benefit in almost any subject.  Science tutors can conduct experiments for students to watch and learn from.  Math tutors can show math students how to solve equations step by step, instead of trying to put it all in written form.  And English teachers can easily show students how to diagram sentences.

* The audio component of video conferencing is great for those who retain information better when they hear it than when they see it.  Studies have shown that there are a great many students who fall into this category.  Even students who do better with information presented visually can benefit from the reinforcement provided by hearing it as well.

* If the student has a webcam as well, the tutor can benefit from a higher level of interactivity with him.  It is often easier for people to express themselves when they can be both seen and heard, as opposed to just sending text messages through chat or instant messaging.  As a result, the tutor can better address the student’s individual needs.

* Online tutors can usually record their sessions with students.  They can then make them available for the student to use in the future.  The opportunity for repetition of a lesson is a great benefit to students.  The capability to record sessions easily also benefits the tutor by giving her the opportunity to post sample sessions for prospective clients to watch.  It is advisable; however, to obtain the parent’s permission (or the student’s if he is an adult), especially if you’re including any audio, video, or text from the student’s end.

Offering video tutoring can give you an edge in the competitive tutoring market.  The equipment you need can be purchased at a low price, and you can easily recover the money spent in just a few sessions.

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Did you know?
Every website has a lot more shoppers than buyers!  Yea, LOL, I’m sure that doesn’t surprise you.  Oh, but we’ve got to fix that problem!!! (smile)

If you’re an online business owner, then you can probably verify your visitor statistics are considerably higher than your number of purchases.  Below are some of the top reasons visitors don’t always become customers and suggestions for improving your online sales conversion:

Top 5 Reasons Why Customers Fail to Make an Online Purchase:

1•  Confusion and Frustration.  Shopper’s don’t spend time trying to navigate a site that is confusing, difficult to use, or requires too many clicks to complete a transaction. 

FIX:  Optimize Ease of Use - Business owners can encourage shoppers to finalize sales by simplifying the process.  First, require few clicks as possible to the final checkout where your customer actually pays for the products or services.  Buttons, especially “add to cart” and “proceed to checkout”, are best displayed prominently, preferably above the fold.  Changing quantities, colors, and adding and removing items or changing shipping method should be easy to accomplish.  Check-out instructions should be clear and simple.  Customers appreciate the efficiency and respect for their time that a smooth purchase experience provides.

2•  Misbehaving Webpages and Shopping Carts.  Websites that don’t work the way they should will not only lose sales, but discourage future visits from potential customers. 

FIX:  Increase Funtionality - It may be worth the investment to hire a knowledgeable web master to design and maintain the storefront and shopping cart.  A smooth-running website not only increases sales, but also frees the business owner to focus on other activities that can ultimately lead to more traffic and more conversions.

3•  Lack of Product information.  Ever put an item back on the shelf because you weren’t clear about the price, size or other necessary details?  Triple that dilemma with online shopping.  Your customers can easily be frightened away with the lack of necessary details.

FIX:  Add Specific Details on Products -  Is an item in stock?  How soon will it ship?  What is the cost?  What shipping and payment methods are available?  Consumers are more likely to complete a sale when they are provided with sufficient information to answer all their questions about a product or service. 

*Extra Tip: Providing an FAQ page is one way to provide quick answers as well as a means to cut down on extra email communications involving answering customers’ questions.  A convenient link to detailed information about specific products also helps.  Many websites also include a contact form or live-help telephone number for customers with additional questions.

4•   Lack of Confidence and Trust.  It’s scary handing over your money and personal details to a new (unknown) online store. 

FIX:  Provide Credibility and Security - The online business owner’s website is her one means of instilling confidence in the buyer.  Some ways to do this include:
    -  providing a physical address, telephone number, and email address
    -  displaying the VeriSign or other certification authority logo
    -  clearly communicating the website’s privacy policy
    -  providing a customers’ testimonial page
    -  publishing an “About Us” page that explains the company or business owner’s background, objectives and accomplishment.

5•  Lack of Payment Options.   Have you ever wanted to purchase something online and realized that you did not have that form of payment option?  Or, perhaps, you simply have a preference of how you like to pay online and the online store did not offer that method?  Disappointment can surely lead to a loss of sale.

FIX:  Offer Multiple payment options - Businesses that accept multiple forms of payment show significantly higher sales.  Accepting credit cards, whether by setting up a merchant account or by using a third-party service such as PayPal, is crucial.  The benefit of using PayPal is that it also allows customers to pay by direct transfer from their checking accounts, providing yet another option.

*BEST TIP: Business owners who put themselves in their customer’s shoes will develop insight and be positioned to make positive changes that can lead to higher conversions, increased revenues, and greater profits.

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