Comments on: Avoid these 5 Pitfalls with Your Adword Campaigns http://mommyrevenue.com/index.php/2008/05/13/avoid-these-5-pitfalls-with-your-adword-campaigns/ Internet Marketing Tips, Home Business Ideas, Business Reports, Website PLR Content, Resale Rights Thu, 05 Aug 2010 01:26:37 +0000 hourly 1 http://wordpress.org/?v=3.0 By: Rhianna Clarke http://mommyrevenue.com/index.php/2008/05/13/avoid-these-5-pitfalls-with-your-adword-campaigns/comment-page-1/#comment-368 Rhianna Clarke Mon, 23 Jun 2008 17:46:09 +0000 http://mommyrevenue.com/index.php/2008/05/13/avoid-these-5-pitfalls-with-your-adword-campaigns/#comment-368 Great Google article. I have found Perry Marshall's information to be great but the headline and other lines will still be your job to create. Split testing will help to keep improving headlines as will using copy writing software. When I began using Glyphius, conversions rose dramatically as the software enabled me to keep tweaking my headline until the score rose. Split testing is good, too. Great Google article. I have found Perry Marshall’s information to be great but the headline and other lines will still be your job to create. Split testing will help to keep improving headlines as will using copy writing software. When I began using Glyphius, conversions rose dramatically as the software enabled me to keep tweaking my headline until the score rose. Split testing is good, too.

]]> By: RevenueGal http://mommyrevenue.com/index.php/2008/05/13/avoid-these-5-pitfalls-with-your-adword-campaigns/comment-page-1/#comment-362 RevenueGal Tue, 03 Jun 2008 19:38:57 +0000 http://mommyrevenue.com/index.php/2008/05/13/avoid-these-5-pitfalls-with-your-adword-campaigns/#comment-362 You need to decide what you want out of your advertising. Sales? Subscribers? Large companies with a huge budget may advertise solely to get their name well-known online. They're not specifically after sales. Some online marketers do need the extra traffic since it can be difficult to compete with other websites ranking high in the search engines or if you have a brand new website that hasn't had time to rank high yet... But, never rely just on Google adwords for traffic. You want to constantly be doing what you can to rank higher in the search engines and other methods to draw in free traffic. If you are going to advertise with Google be sure to use low budget keywords and login very frequently to check on your expenditure and compare your results to see if you need to make changes. Most importantly, be sure to have a visible signup form for your mailing list on whatever page you decide to direct your ads. I use to direct my ads to a signup page just for my mailing list and then placed google adwords below. That way if they scrolled down my sales pitch to sign up for my mailing list and were not interested in signing up, they would perhaps click on one of my google ads. This helped to compensate for some of the advertising expense. In fact, sometimes, I came out ahead and made a profit. You need to decide what you want out of your advertising. Sales? Subscribers? Large companies with a huge budget may advertise solely to get their name well-known online. They’re not specifically after sales.

Some online marketers do need the extra traffic since it can be difficult to compete with other websites ranking high in the search engines or if you have a brand new website that hasn’t had time to rank high yet…

But, never rely just on Google adwords for traffic. You want to constantly be doing what you can to rank higher in the search engines and other methods to draw in free traffic.

If you are going to advertise with Google be sure to use low budget keywords and login very frequently to check on your expenditure and compare your results to see if you need to make changes.

Most importantly, be sure to have a visible signup form for your mailing list on whatever page you decide to direct your ads. I use to direct my ads to a signup page just for my mailing list and then placed google adwords below. That way if they scrolled down my sales pitch to sign up for my mailing list and were not interested in signing up, they would perhaps click on one of my google ads. This helped to compensate for some of the advertising expense. In fact, sometimes, I came out ahead and made a profit.

]]> By: Sherry Love http://mommyrevenue.com/index.php/2008/05/13/avoid-these-5-pitfalls-with-your-adword-campaigns/comment-page-1/#comment-356 Sherry Love Thu, 29 May 2008 22:20:10 +0000 http://mommyrevenue.com/index.php/2008/05/13/avoid-these-5-pitfalls-with-your-adword-campaigns/#comment-356 I have just entered the blogging world and already I feel a little overwhelmed. I have decided to use adword to promote my site but it seems I failed 3 out of 5 things you mentioned above. The only thing worries me is that if I rely on adwords traffic then the traffic will stop once I run out of money. If the conversion ratio is poor then you can't even recuperate the cost of advertising. Oh dear, oh dear.... Sherry Love http://sherrylove.net Feed: http://feeds.feedburner.com/sherrylovenet _______________ PS: if you have some time, please visit my family blog and leave your comments. Thanks I have just entered the blogging world and already I feel a little overwhelmed. I have decided to use adword to promote my site but it seems I failed 3 out of 5 things you mentioned above. The only thing worries me is that if I rely on adwords traffic then the traffic will stop once I run out of money. If the conversion ratio is poor then you can’t even recuperate the cost of advertising. Oh dear, oh dear….

Sherry Love
http://sherrylove.net
Feed: http://feeds.feedburner.com/sherrylovenet

_______________

PS: if you have some time, please visit my family blog and leave your comments. Thanks

]]>