Entries Tagged 'Traffic Tips' ↓

Every business owner needs to know SEO techniques so you can achieve high rankings on search engines!

Class: SEO for Everyone

Instructor: Karyn Greenstreet

Search for “Small Business Coach” on Google

There are over 7 million results! Are you listed on page 1?

Karyn Greenstreet is! In fact, She’s listed #1. And has been listed as #1 for two years.

This seo class is specially designed for small business owners. She explains SEO in non-techie straight talk so that you can create a plan for your own website — and understand what your website designer can and cannot do with your site.

In this 4-week teleclass, you will learn:

• How search engines rank your site

• What to do to get a higher ranking

• How to choose the absolute BEST keywords for optimum results

• How to figure out what your competition is doing — and how you can beat them at the SEO game

• The secret places on your website where you can optimize for keywords

• How to stay out of trouble with the search engines

• How to optimize your website AND all the places you can optimize online

• Two great (and free) tools you can use to track the results of your SEO campaigns

Class Schedule

This teleclass meets one hour each week, for four weeks.

• April 22
• April 29
• May 6
• May 13

All teleclasses are
1:00 PM - 2:00 PM eastern

Classes will be recorded, so if you miss a session, you will be able to download the audio recording of the live class and listen to it at your leisure.

Click Here to Register:

http://mommyrevenue.com/seoforeveryoneclass

Ever Wonder What’s Wrong with Your Adsense Income?

I know you’ve heard a lot of hype among internet marketers about the income potential of Google’s Adsense program.  While Adsense will not likely make anyone a millionaire overnight, the program does bring the potential for a healthy passive income. 

Here’s What’s Wrong with the Average Adsense User…

>> Simply putting Adsense on a website will not likely generate much income at all, but… 

Here’s Two Main Factors to Increase Your Google Adsense Income:

• Increase the number of visitors to your website.  Sales has been called a numbers game, because the larger the pool of potential prospects, the greater the chance that a sale will be made.  So it is with internet marketing.  Adsense won’t work as a income generator unless there is significant traffic to the website.

Tip: Webmasters can make Adsense income more successful by focusing on attracting more visitors to their sites.  There are several ways to accomplish this:

1. Improving website content is critical, as visitors are more likely to view the site (and return for future visits) when it holds quality material. 

2. Market to the right people, and take every opportunity to give more exposure to your website URL, such as adding it to your signature line in your email, profiles, forum signatures, etc. 

3.  Develop a mailing list, create a newsletter, offer a free item to encourage sign-ups, and publish a form on the website that allows visitors to request more information.  This is all free advertising, which keeps viewers aware of your website and encourages them to repeat their visits to your site.  The more you optimize this method, the faster traffic will increase.

• Appeal of Adsense ads.  Just as some print ads are more effective than others, so it is with website ads.  Visitors won’t bother clicking if the ad holds no appeal due to its appearance or location.

Tip: Adsense allows webmasters to change the size, shape, and color of ads to easily blend in with their sites. 

1.  Make ads blend with the style and appearance of the website, so that ads and content flow together smoothly.  Then, track the click thru rate on each new layout to determine which ones work best. 

2.  Pay attention to position of the ads.  Most clicks are received by ads near the top of the website and near the left edge of the page.  Ads that are surrounded by white space also receive more clicks than those that are crowded together.

To sum it all up:  Google’s Adsense on a site with fair traffic is usually sufficient income to cover hosting costs and other expenses associated with websites.  Making your adsense income grow will require knowledge, effort, and patience.  Webmasters who earn the most income from adsense are those who take the time to study trends and developments, test different approaches, track their results, and continue to develop their websites and the way they use Adsense.  The potential rewards make the effort worthwhile.

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6 Tips on Generating Leads (at little or no cost to the website owner)

• Create a newsletter and publish the sign-up box on your website.  Weekly newsletters keep the brand current in the buyer’s mind.  Content-rich mailings improve the likelihood that recipients will keep the material beyond the first reading, thus increasing exposure to the product or service and ensuring that the website address is readily available.

• When a new product or service is launched, send an email to the newsletter distribution list to let potential buyers know that something new is available.  Include active links to the website to make purchasing more convenient.

• Create a landing page with details about new products or services prior to their launch date.  Send an email to the distribution list to announce the forthcoming item and include a link to the landing page.  Create a sign-up box on this page that visitors can use to request more information or notification when the item becomes available.  This nets a ready-made list of potential buyers.  It can also save time and money if only a few visitors sign up, signaling that there may be no market for the item before too much time and money are invested in it.

• Offer a “freebie”, such as a special report or ebook, to increase newsletter sign-ups.  Alternatively, offer a discount on the subscriber’s next purchase as an incentive to sign up now.  Creating a sense of urgency motivates the buyer to act immediately and decreases the odds that the mailing will be put aside and forgotten.

• Joining online communities and discussion lists that are frequented by the demographic segment most likely to buy is a promotion strategy that offers multiple benefits.  Firstly, it allows the website owner to keep tabs on the needs and trends of potential buyers.  Based on this information, changes can be made to the website and/or product offerings.  Secondly, posting regularly and making the website address part of the email signature serves as a built-in marketing tool.  The website, product, and creator are kept in readers’ minds on a regular basis.

• Auto-responders are an efficient way to contact interested people immediately and on a regular basis.  Website owners can opt to subscribe to a service, usually for a monthly fee, or purchase a program to be installed in one’s own computer.  When individuals sign up to receive the newsletter or more information, a message is automatically sent to their email account.  Thereafter, regular emails can be sent on an incremental, predetermined basis for as long as the subscriber remains active.

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